Area intelligence for estate agents & property professionals

Privacy Policy

Last updated: 01/07/25

This Privacy Policy explains how Indeval Ltd (“Indeval”, “we”, “us”, “our”) collects, uses, shares, and protects your personal data when you use our website (indeval.io), the Indeval platform, or contact us.

  1. Who We Are and How to Contact Us
    • Indeval Ltd is the data controller for your personal data.
      • Company number: 16436784
      • Registered address: York Eco Business Centre, Amy Johnson Way, York, England, YO30 4AG
      • Email: legal@indeval.io
    • If you have questions about this policy or your data, please contact us at legal[at]indeval.io.
  2. What Data We Collect
    • We may collect the following personal data:
      • Name
      • Email address
      • Business or organisation details
      • Account information (username, password)
      • Usage data (how you use our website or platform)
      • Technical data (IP address, browser type, device info)
      • Marketing preferences
      • Any information you provide in forms or communications
      • Cookies and similar tracking data (see our Cookie Policy)
  3. How and Why We Collect Data
    • We collect data:
      • When you create an account or fill in forms
      • When you use our website or platform (automatically via cookies and analytics)When you contact us or respond to our communications
      • From third parties (e.g., payment providers, analytics services)
    • We use your data for:
      • Creating and managing your account
      • Providing and improving our services
      • Customer support
      • Marketing and communications (if you agree)
      • Analytics and research
      • Legal compliance
    • Lawful basis: We process your data because it is necessary for:
      • Performing our contract with you
      • Our legitimate interests (e.g., improving our services, marketing)
      • Your consent (for marketing, cookies, etc.)
      • Legal obligations
  4. How We Use Your Data
    • We use your personal data to:
      • Provide, operate, and improve the Platform and our website
      • Communicate with you about your account or our services
      • Send you marketing (if you have agreed)
      • Analyse usage and improve our service
      • Respond to your questions or requests
      • Meet our legal obligations
  5. Who We Share Data With
    • We may share your data with:
      • Payment processors (e.g., Paddle)
      • Service providers (e.g., hosting, analytics, email, support)
      • Business partners (for marketing, lead generation, or other business purposes)
      • Legal authorities (if required by law)
      • Buyers or investors (if we sell or restructure our business)
    • We may share or sell your data to partners for marketing or lead generation, as described in this policy. We do not allow partners to use your data for their own purposes unless you have agreed.
  6. International Data Transfers
    • Some of our service providers or partners may process your data outside the UK or European Economic Area (EEA).
    • When we transfer data internationally, we make sure appropriate safeguards are in place, such as:
      • Standard Contractual Clauses approved by the UK or EU
      • Transfers to countries with an adequacy decision
  7. Data Security
    • We use technical and organisational measures to protect your data, including:
      • Secure servers and encryption
      • Access controls and staff training
      • Regular security reviews
  8. Data Retention
    • We keep your personal data only as long as needed for the purposes described in this policy, or as required by law.
    • We decide how long to keep data based on:
      • The type of data
      • Why we collected it
      • Legal requirements
      • When we no longer need your data, we delete or anonymise it.
  9. Your Rights
    • You have the right to:
      • Ask for a copy of your personal data
      • Ask us to correct or delete your data
      • Object to or restrict how we use your data
      • Withdraw your consent at any time (for marketing or cookies)
      • Ask us to transfer your data to another provider
      • To exercise your rights, email legal[at]indeval.io. We may need to confirm your identity.
  10. Automated Decision-Making
    • We may use automated systems (including AI) to generate insights or reports. These do not make decisions that have legal or significant effects on you without human involvement.
  11. Cookies and Tracking
    • We use cookies and similar technologies to:
      • Make our website and Platform work
      • Analyse usage and improve our services
      • Remember your preferences
      • Show you relevant marketing
    • For more details, see our Cookie Policy.
  12. Complaints
    • If you have a concern about how we use your data, please contact us at legal[at]indeval.io.
    • You can also complain to the UK Information Commissioner’s Office (ICO): ico.org.uk/concerns
  13. Changes to This Policy
    • We may update this Privacy Policy from time to time. If we make significant changes, we will let you know by email or on our website.